YMC is an acronym for 'You Must Create', which sums up the ethos behind the intelligent and wearable British clothing brand. Designing timeless pieces that will last for seasons to come, you're investing in a life-long piece when choosing YMC. Spending almost twenty years developing its unique signature look, YMC was founded in London in 1995 by Fraser Moss and Jimmy Collins. Creating functional clothing with a dose of understated chic, the collection's inspiration comes from industrial design hero Raymond Loewy. Encompassing typically androgynous silhouettes and directional outerwear, YMC's range of coats are truly modern. Expect to see cocoon shapes, dropped shoulders, clean lines and preppy details.