Wildfox is a brand for dreamers, a label that has taken a love of vintage and combined it with an easy, ethereal style to create an aesthetic that has a broad appeal. The brand was established in 2007 and now offers many different lines of clothing and accessories. The range of sunglasses from Wildfox includes the 'Lolita' heart shaped sunglasses, as well as the distinctive round lens logo glasses that have been so popular. There are 'catfarers' - a cat eye shape take on wayfarers, as well as aviator shapes and more traditional looks that are designed around a square lens.