As the heiress of Sonia Rykiel and a talented creative director, Nathalie Rykiel launched Sonia by Sonia Rykiel in 1999. Crafted with the same flairs and polishes as the main line, the sister collection is laid-back and youthful with a contemporary twist. French designer Sonia Rykiel is famed for her 'Poor Boy jumpers' and, dubbed 'Queen of Knits', opened her first Parisian boutique in 1968. At the heart of the renowned label, Sonia by Sonia knitwear is comfortable and fuss-free. Exuding a chic and casual appeal are famed knitted jumpers, mixed print jumpers and colourful cardigans with trademark exposed seams.