Kenneth Cole Reaction is one of the sub-labels developed by legendary American fashion designer to appeal to a more youthful, hipper audience. It is part of the umbrella of Kenneth Cole brands that is built on a modern and trend driven aesthetic that offers an appealing combination of practical functionality and super stylish design. Whether you're looking for a perfectly tailored pair of trousers or a computer case that will both protect and look good, Kenneth Cole Reaction is an easy place to find it. Shop the line of shoes from the brand for sleek loafers and practical fisherman sandals. The line also includes a selection of sneaker styles, from suede chukkas through to high-tops and low rider designs.