McQ by Alexander McQueen's youthful, urban aesthetic draws on the eclectic archive of founding designer Lee Alexander McQueen. Now in the hands of Creative Director Sarah Burton, the brand's vision is distilled, building on the irreverence and extravagance of the Alexander McQueen label and offering a more relaxed, raw interpretation of the house codes. With a blueprint inspired by street culture, uniform and military details, McQ juxtaposes classic sartorial style with elements taken from ever-evolving style tribes, as well as the British art and music scenes. Reimagining core wardrobe staples with elaborate illustrations, embroidery and detail, functional pieces are given an artful edge.