IRO was founded by French brothers, Laurent and Arik Bitton in 2004. Combining edgy street style with timeless Parisian sophistication, the label offers easy-to-wear wardrobe staples with a feminine vibe. Expect off-duty pieces with statement prints and patterns, innovative and contemporary fabrics and cuts and reworked details on biker jackets, day dresses and skinny jeans as well as jewellery. For an affordable slice of the IRO brand, take a look at this collection of women's IRO earrings. Intricate silver hoops, laser-cut studs and cool ear cuffs will add a boho twist to you daytime look.