Hobbs was set up as a shoe brand in 1981 and initially sold from a small shop in Hampstead, London. This heritage in the heart of Britain has stood the brand in good stead and, mixed with the irreverence and creativity that has come to define the Hobbs aesthetic, has proved to be a secret for success. Now, the brand caters to women with wardrobes that must be stylish but practical, accessible for work or play, but who also want to wear looks that have personality. The brand has developed into jewellery and the range of necklaces offers plenty of choice. Chunky statement designs sit alongside delicate chains and pretty motifs 'there are options for every occasion, from cocktails to the office.