Premium denim gets made over with a dose of Made In Italy design with the label 40blues. Mastering the art of creating the kind of jeans you can wear from 9-9, 40blues brings the perfect fusion of comfort, great fit and style. Offering up everything from classic jeans to denim minis, 40blues has off-duty dressing covered. Look no further than this selection of jeans for your new favourite pair of trousers. Including everything from cropped skinny jeans to slouchy, straight-leg cuts in a series of washes and denim treatments, 40blue is a need to know for denim fans.