How Fashion Girls Get The Runway Look Before Anyone Else

Stephanie Bain

As you can imagine, at Lyst, we spend a lot of time shopping online. All those hours of endless searching and finger scrolling have paid off, because we’ve found a way to get new-season pieces before anyone else.

What’s this secret place you ask? Meet the Moda Operandi Trunkshow – the first place to offer trunkshows online. In short, a trunkshow is where you can pre-order items straight from the runway and have them made exclusively for you. Running four times a year at the end of every fashion week, trunkshows continue for about a month. They’re broken up by designer and each one lasts about 10 days, so there’s plenty of time to place your order if you’re trying to avoid that pre-payday post-purchase guilt.

As Lauren Santo Domingo, Co-Founder and Creative Director of Moda Operandi, explains: “The benefit and ease of pre-order makes it very addictive. Trunkshow puts the client first and allows her to make a purchase that is unedited from the runway. Our goal is to continue to connect our customer directly to the runway and talent from all over the world, allowing her to choose who she wants to be next season and how she will dress.”

From the New York to Milan shows, you can get the latest collections from your favorite designers first. Trust us, this is an early-bird’s paradise.

Here’s how it works:

View designer trunkshows online and order from anywhere in the world

Order unique styles in any size with just a 50 percent deposit

Designers will source the materials and make your piece (it may take 3-6 months depending on the level of craftsmanship)

Your exclusive item is then delivered straight to your door in signature Moda Operandi packaging

Not only do trunkshows make it easier to wear the trends first, you also don’t have to worry about finding your size in store once the collection is released (and undoubtedly, sells out). Plus, you know those pieces that are in the shows but don’t make it to the shop floor? You can buy those too.

Here are the Moda Operandi trunkshows you need to put in your diary ASAP: